9 Ways To Increase AdSense CPC With Simple Steps

9 Ways To Increase AdSense CPC With Simple Steps

adsense cpc increase illustration

AdSense CPC is not possible to improve by tricks, it improves by its requirement to maximize your earning. 

today i are going to show you how to increase AdSense CPC by the legal method.

it is a cost-per-click ( CPC ) based advertising network for generating good revenue. The more clicks you have, the more money you will earn from it. The earnings are dependent on CPC and CTR's combination.

before increasing CPC you need to get approval on your website.

First of all, i understand all terms like CPC, CTR, and RPM.

  • CPC = ( cost per click )
  • CTR = ( click through rate )
  • RPM = ( revenue per thousand )
  • Impression RPM = ( revenue per thousand impressions)

All terms are shown above are seen by you in your Google AdSense account.

Most publishers face the low CPC problem in their accounts. There are many sites available that show how to increase AdSense CPC. But the note is that it won't increase your CPC with their tricks.

You can increase your CPC by the legal method shown below the post.

Before going further, first of all, i understand what factors are responsible for CPC rates.

The normal CPC is in ranges between $0.01 to $20 or more. The rate of CPC is dependent on several factors shown below.

what factors are responsible for AdSense CPC rates.

1. Niche of website

webpage illustration of AdSense

One of the most important factors that affect the CPC is the website`s niche.

So what is the website niche? The website niche is a topic in which the website is all content-related.

Google looks at the website niche and then shows the relevant ads on the website.

The niche is profitable as per targeting.

The different niches have different CPCs.

 keywords  cost per click
 (CPC)
 insurance  $59
 electricity
$57 
 loan  $50

 In the above, you will see the difference between the two niches. One pays you $50 CPC and one $20 CPC. The website niche is dependent on revenue and CPC.

In short brief, the website niche is directly proportional to CPC and overall revenue.

2. keyword

keyword research tool illustration

The keywords are a pillar of any content or any blog. The keywords decide the ranking, traffic, and most important CPC.

Keywords are the most profitable or less profitable. The health keywords have good CPC as compared to media keywords.

you can able to found the highest CPC keywords in your keyword research tool.

The keyword's CPC rates decide the value of the keyword. The value of keywords increases as the CPC of keywords increase.

3. Location

global distribution of AdSense CPC illustration

Location is also an important factor that affects CPC. The location plays a great role in increase and decreases the same ad at different locations. The different countries have different economies and different money rates. That also affects CPC rates.

For example, the ad which is seen in the United States is paid $2 then the same ad is seen in India is pay only $0.90

That's a huge difference but it happens.

The clicks and impression rate value is affected by country and location.

4. Ad type

AdSense ad unite type illustration

AdSense offers different types of ads for websites like text, media, and text and media only.

Text ads pay less than media ads. That's because the text ads have to CTR than media ads.

The ad can bring a lot of media like video inside in pay most CPC as well as higher CPM.

The media ads pay higher CPC than text ads.

5. Ad position

ad position affects CPC illustration

The ad position is the factor that affects CPC. People believe in less but our opinion is it affects.

i noticed that indeed-ads pay most of CPC compared to other ads.

Infeed-ad contains matched content that provides prevalent ads and prevalent ads have very high click-through rates.

The final word of that is infeed-ad has very high CPC.

The custom ads channel is also good for high CPC. To create a custom ad channel and place it in the content middle position.

The infeed ads and custom ad channels pay the highest CPC.

6. Ad platform

AdSense on mobile and desktop illustration

The platform where ads appear to matter most. The lot of people around the world is reaching to your site with the there respective device. Platforms include mobile, laptop and desktop, and also tablet. The highest CPC rates are shown on a desktop device.

The mobile devices have low CPC o the same ad on the desktop which provides higher CPC.

The CPC rates increase as per the platform

Mobile<tablet<desktop.

How to increase AdSense CPC by following methods

1. Create a high CPC website niche

This method is the primary method if you already created a site then no need to delete the site.

Creating a high CPC site increase your chance to get a high CPC when anyone clicks to AdSense ad.

As a website niche, the keywords play a role choose the valuable keywords which have good CPC. You can see CPC in your keywords research tool.

Choosing the right keywords is the basis of your CPC.

Top keywords research tool

1. Ahref tool
2. Keywords everywhere
3. Sem rush

You can also use free keywords research tools for getting information regarding CPC.

Free tools are good for keywords research.

2. Create custom ads units

how to create AdSense ad unite screenshot

As i have shown above the placement of ads plays a major role in deciding CPC rates. The place where the ad is being clicked is most important.

So because of this creates the custom ads units.

1. Go to the AdSense page
2. Open ads
3. Create new ad units
4. Create media ads units with visual
5. Place the ad unit in the middle of your page to get the highest CTR rate.

3. Manage auto ads

how to create auto ads in AdSense screenshot

The all of sites have auto ads. Google AdSense provides you a tool for optimization of auto ads.

You can manage ads size and ad position on your site in a very easy way. You can add or remove the ads from the specific position you want.

The ads type is also given in the tool. You choose the ads that you want.

  • Anchor ad
  • Matched content
  • Vignette ads
  • Infeed ads

Choose the ads and position in auto ads optimization for higher CPC.

Place the one Anchor ad and matched content for good CPC.

4. Use media ads for CTR

The AdSense CTR is an important factor that affects most earnings.

The more CTR you have the more money you earn.

The ads which contain most of the media and size is 300/400 is good for media ads.

You can create the media ads unit in AdSense by selecting the option display ads.

To use media ads go to the AdSense ads

1. Select new ad units
2. Select the ADA type display ads and matched content.

The display ads and matched content contain most of the media ads with images and videos. That's responsible for a lot of clicks.

5. Use optimization

how to use ads optimization in AdSense screenshot

it offers you a new opportunity to arrange your ads as per performance. The Google ad algorithm always trying to catch ads that generate most of the revenue.

To see which ads generated most of the revenue and perform better than others.

  1. Go to the AdSense page
  2. Go optimization
  3. Google AdSense automatically shows you the best performing ads and also suggested information for improving the ads on site.

6. Use AdSense only

Many publishers use more than one advertising partnership for improving their earnings but it have some disadvantages.

More than one advertising partnership can decrease your CPC as well as revenue. The Google AdSense crawler crawls the site and if you use another ad partner with it can decrease your CPC.

So stop decrease AdSense CPC remove other advertising partners from your site.

7. Use allow and block ads feature

how to allow/block ads in AdSense screenshot

The AdSense also gives us a tool in which i can allow and block specific ads that can hurt our earnings and decrease CPC.

Go to the AdSense page and open the ad review center.

In the ad review center, you can see which ads are showing on your site and simply review the ads and allow or block ads you want.

8. Improve domain authority

The domain authority also plays a role to increase or decrease CPC. it shows high CPC ads on authority sites to value the ads.

So also improve your domain authority to get the best value for your ads.

To increase domain authority create great content that can automatically generate backlinks. The backlinks are responsible for creating domain authority.

9. Use responsive page

The last step is that use responsive web design. The AdSense ads are responsive. To get them you need to use responsive web pages for all of your websites.

Follow all given tips above to get the best value for your ads.

These all tips increase your CPC rates as well as overall revenue.

final thoughts

AdSense CPC is difficult to increase but if you follow all the given steps above then i are sure you can able to increase CPC by 10% of the previous CPC.

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